http://anewmarketing.disqus.com/enThu, 03 Apr 2008 13:41:08 -0000http://www.mattjmcd.com/2008/03/creativity-versus-credibility/#comment-3346139<p>Those who demonstrate the ability to link the 2, call it credible creativity (maybe even creadibility...am I allowed to make up words on your site?), get traction &amp; I think that is something for which most are looking. Relevance matters as well. At some point, creativity needs to turn into something tangible &amp; measurable. For example, one thing I hear a lot at industry (ecommerce &amp; interactive media) conferences, after listening to keynotes or sitting through sessions, is, "Yeah, that's a great idea, but who can actually execute something like that?"</p><p>Although, it only takes one company, person, etc. to set the example &amp; show the way...</p>brianThu, 03 Apr 2008 13:41:08 -0000http://www.mattjmcd.com/2008/03/creativity-versus-credibility/#comment-3346138<p>No problem, you certainly belong there!</p><p>Thanks for reading.</p>Matt J McDonaldWed, 02 Apr 2008 18:01:52 -0000http://www.mattjmcd.com/2008/03/creativity-versus-credibility/#comment-3346137<p>Thanks for including me in such august company!</p>Todd DefrenThu, 27 Mar 2008 15:38:02 -0000