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Keep on keepin' on.
Thanks! Glad you enjoyed it and thanks for reading.
@ Spike
No problem. Thanks for putting together awesome stuff to link to.
http://joannapenabickley.typepad.com/on/2007/10...
http://www.scottmonty.com/2006/09/im-lovin-it.html
Thanks for the shout-out, my friend.
Thanks! I'll be in town for Thanksgiving and I'll be sure to let everyone know.
@Scott (the best dressed man in social media) Monty
I completely agree. McDonald's does a very good job. I love the breakfast billboard with the opening and closing egg. Thanks for the great post.
@Marcel
It's very much like the idea of the Purple Cow and Made to Stick all rolled into one. And I do agree that shocking is way easier, making it less effective in the long run. Thanks for reading!