DISQUS

A New Marketing: All Media Is Social - The 4 Levels of Social in Media

  • davinabrewer · 2 months ago
    Business does not operate in a vacuum; customers, clients, shareholders are all out there in the world talking to other people, asking for leads, giving recommendations (or pans). It's all social.

    Look at review sites like TripAdvisor. They produce some original content by surveying readership, but almost everything else is crowdsourced reviews from the social pool. I've been contact by a hotel manager before, following up on my less-than-glowing review; what's posted in the social world is that important.